iPad and Apple

May 13th, 2010 at 7:58 AM EST | by inu846W

Apple is advertising the iPad in a new spot that breaks from previous iPod an iPhone product ads to present the new device as magical and revolutionary. 

The new spot, which Apple today posted to YouTube, asks “What is iPad?”

It then portrays users interacting with the thin new tablet, noting that it is “thin, beautiful, goes anywhere, and lasts all day.”

Read more: AppleInsider.com

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May 12th, 2010 at 10:29 PM EST | by inu846W

(Reuters) – HTC Corp on Wednesday fired back in its legal battle with Apple Inc, asking the International Trade Commission to ban U.S. sales of iPhones, iPads and iPods.

In a complaint filed with the ITC and obtained by Reuters, HTC accused Apple of infringing five of its patents related to cellphone directory hardware and software and power-management technology in portable devices. HTC’s action was widely expected after Apple filed a patent infringement suit against the company in March.

Apple’s move against HTC was seen as a proxy for an attack on Google Inc. Taiwan’s HTC makes smartphones based on Google’s Android software, which has gained ground on Apple’s popular iPhone.

In the complaint dated May 12, HTC said Apple violated patents on technology that helps devices like the iPhone manage power and handle phone directories, and on technology that enables the just-launched iPad tablet computer to store data when in “sleep” mode, among other applications.

Read more: Reuters.com

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May 11th, 2010 at 7:11 AM EST | by inu846W

A “rough” estimate of sales of the iWork suite of applications for the iPad predicts that Apple could reach more than $40 million a year in sales of its mobile office software.

Silicon Alley Insider on Monday suggested that Apple has already earned more than $3 million in sales from Pages, Keynote and Numbers, which cost $10 each. That total was based on discussions with developers who have had applications in the top 10.

The report assumes that a top paid iPad application sells about 7,500 copies on a Saturday or Sunday, and about 2,500 on a weekday. Since the iPad debuted in early April, the three iWork applications have remained among the top selling software on the App Store. And priced at $10 each, the applications have also paved the way for other software to have a higher price than the bargain $0.99 applications that dominate the App Store for the iPhone and iPod touch.

With estimated revenue of $825,000 per week, that works out to more than $40 million a year earned from the three applications, assuming sales maintain the same pace. Of course, sales could go higher too, as currently the iPad is only available in the U.S. Apple has just begun accepting preorders in nine additional countries in preparation for a May 28 launch. Nine more countries will have iPad availability come July.

Read more: AppleInsider.com

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May 10th, 2010 at 9:42 AM EST | by inu846W

iPad 3G is SIM-locked to Softbank Mobile network in JapanDespite Apple’s claims that the iPad would ship unlocked, allowing owners of the 3G model to access any compatible wireless data network they might choose, the device is locked to carrier Softbank Mobile in Japan.

Apple confirmed on Monday to IDG News Service that the iPad will ship locked in Japan. That’s a change from January, when the iPad was first unveiled and Apple co-founder Steve Jobs said that the device would be unlocked internationally, allowing customers to choose their carrier.

"All Japanese models will be SIM-locked to Softbank Mobile, Apple’s iPhone partner in Japan, Apple said late Monday," the report said. "The company confirmed the presence of a SIM lock but couldn’t immediately explain why it was enforcing the restriction in Japan."

Read more: AppleInsider.com

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May 8th, 2010 at 7:31 AM EST | by inu846W

Analyst: AT&T's iPad deal to delay Verizon iPhone

Does the iPad 3G deal mean another year of iPhone exclusivity for AT&T?
(Credit: Apple/Matt Hickey/CNET)

Another week, another analyst weighing in on the iPhone’s future.

This one comes from Brian Marshall of New York equity researcher BroadPoint AmTech (now part of Gleacher), who predicts that because of a deal AT&T cut with Apple for the iPad 3G, the U.S. telecommunications giant will continue to have carrier exclusivity for the iPhone until at least 2011.

Read more: CNET.com

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May 7th, 2010 at 2:30 PM EST | by inu846W

Orange announces its UK iPad 3G data deals

Orange claims the prize for being the first UK operator to confirm its iPad 3G data access prices this afternoon, with similar deals from O2 and Vodafone expected.

Orange today announced that it is extending its partnership with Apple to offer new iPad plans for customers in the United Kingdom, France, Spain and Switzerland. The partnership between Orange and Apple, which has already seen iPhone launch with Orange in 30 countries across Europe, Middle East and Africa, will extend later in 2010 with the launch of iPad in additional Orange markets.

Read more: 9to5mac.com

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