Though overall retail sales in April were a mixed bag, consumer purchases of electronics grew 9.7 percent year-over-year, thanks in large part to the successful debut of Apple’s iPad.
Released this week, the numbers from MasterCard Advisors’ SpendingPulse show that electronics, along with luxury goods and appliances, saw an increase in overall retail sales in April when compared to the same span in 2009, according to The Associated Press.
The report specifically cited the launch of Apple’s iPad as one of the primary reasons for growth in retail electronics sales. The iPad had two separate launches in the month: one for the Wi-Fi only version on April 3, and another for the 3G-capable model last week, on April 30.
The SpendingPulse figures apply from April 4 through May 1, and the results are compared with totals from a year earlier. The MasterCard figures include include transactions in all forms, including cash.
Read more: AppleInsider.com
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