Archive for June, 2010

June 3rd, 2010 at 12:45 PM EST | by inu846W

TUAW got in touch with an AT&T spokesperson and has put together an extensive Q&A clarifying some of the details of the carrier’s upcoming changes to its iPhone and iPad data plans. Among the topics addressed:

– AT&T will continue to offer the $14.99 250/MB data plan for the iPad. It will not be reduced to the 200 MB cap the carrier will be offering on its cheaper smartphone plan.

iPad users reaching their 2 GB limit under the forthcoming plan will be able to initiate a new monthly cycle on demand with a new start date. This would appear to make the iPad plan more of a "2 GB or 30 days, whichever comes first" cycle than a "30 days with 2 GB cap plus overage fees" cycle, with the exception being that users will have to manually initiate a new cycle should they reach their 2 GB cap before the end of the billing cycle.

– iPhone users can bump up from the $15 200 MB data plan to the $25 2 GB plan without penalty as long as they initiate the change before the end of the desired billing cycle. This will allow users on the lower tier to simply bump up to the $25 plan as needed rather than having to pay $15 per additional 200 MB over the initial 200 MB limit. Users can then bump themselves back down for their next billing cycle. It is unclear at this time whether users on the higher tier will be able to drop down to the lower tier mid-cycle if they see that their data usage will be low for that period.

Read more: MacRumors.com

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June 3rd, 2010 at 12:39 PM EST | by inu846W

In 1995 Dr. Norman Coombs, a blind professor of history at the Rochester Institute of Technology and chairman of EASI: Equal Access to Software and Information wrote that the rapid adoption of a graphical user interface (GUI) would close the door on computing for the visually impaired. This was in largely in response to the Microsoft’s Windows OS, but his point was well taken regarding all GUI based computing. Speech output systems, at that time, were based on character recognition and didn’t work with a GUI that relied on icons and graphics. He wrote that many impaired users had lost their employment or found their positions downgraded because they could not function in the new GUI based environment.

Jump to 2010 and the introduction of the iPad. Many solutions were created along the way, but comparing that early state of affairs to what is now available on the iPad dramatically shows how far the field of assitive technology has progressed. ATMac, posted a round-up of disabled user’s experiences with the iPad, which according to the Royal National Institute of Blind People (RNIB) in the UK was found to be highly accessible and probably the best mobile device on the market.

Read more: TUAW.com

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June 3rd, 2010 at 12:31 PM EST | by inu846W


AdMob Launches Support for iPad Apps in Updated Advertising SDK


Google subsidiary AdMob today announced the release of a revised iPhone OS SDK bringing new ad formats that will allow customized delivery to the iPad.

Our new SDK is unified across all devices running the iPhone OS, which means that developers can download one binary for development across all Apple iPhone OS devices – iPhone, iPod touch, and iPad. AdMob’s unified iPhone SDK makes it easier for developers to quickly integrate our code and start monetizing their applications.

The new SDK supports two ad formats in native iPad applications: text & tile ads and image ads. Both of these ad formats are available in the three IAB standard ad sizes: 300×250, 728×90, and 468×60.

Read more: MacRumors.com

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June 3rd, 2010 at 12:25 PM EST | by inu846W

Adobe on Tuesday announced its new digital viewer technology, aimed to help publishers convert their magazines to an interactive format viewable on portable devices like Apple’s iPad.

The technology was first demonstrated with last week’s introduction of the Wired magazine e-edition. Though the publication was originally intended to be released based on a version of Adobe’s Flash, the software was completely rewritten in Objective-C for approval on Apple’s App Store.

The iPad edition of Wired has found great success, with the $4.99 issue remaining at or near the top of the App Store sales charts since its debut.

"Adobe’s work with Wired has resulted in a digital magazine format that creates an immersive experience, allowing a publication’s unique content, look and feel and advertising to stand out in the digital realm," said David Burkett, vice president and general manager of Creative Solutions at Adobe. "We aim to make our digital viewer software available to all publishers soon and plan to deliver versions that work across multiple hardware platforms. It’s safe to say that if you are already working in InDesign CS5, you’ll be well on your way to producing a beautiful digital version of your publication."

Read more: AppleInsider.com

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June 3rd, 2010 at 12:18 PM EST | by inu846W

With the iPad crossing the 2 million sales threshold this week, one prominent analyst now believes Apple will sell 6.2 million devices in calendar year 2010, as many of the company’s international stores have limited stock.

Gene Munster with Piper Jaffray issued a note to investors Tuesday, in which he upped his 2010 sales estimates from 4.3 million, citing strong early sales. 6.2 million in 2010 would add another 25 cents to his calendar year 2010 GAAP earnings per share estimates.

However, given ongoing low supplies of the iPad, Munster also cautioned investors that sales could be limited by availability. The analyst said he believes initial international sales over the weekend contributed at least another 100,000 units.

"We conducted 25 checks at Apple stores in the U.K., Germany, France, Japan and Australia, and found that supply exists after the first weekend of sales, but availability is very limited," he wrote.

Among the 14 international sales that were contacted on last Friday’s launch day, 29 percent had sold out. Following the launch weekend, another 11 stores were contacted, and 36 percent were entirely sold out. Similar checks among U.S. Apple stores on May 21 found that 74 percent of stores were completely sold out.

Read more: AppleInsider.com

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